Fixed-price product

The SEO Brand Audit for vape, cannabis and CBD brands.

A £495 expert review of your entire organic strategy. In most audits, we find three or four significant gaps your team has missed. The kind that, when fixed, can move revenue.

The problem

Your team is working hard. That can be part of the problem.

When you are inside a business every day, you lose perspective. The strategy you set 18 months ago feels right because you have been living it. Your agency sends reports that look good. Your internal team is focused and busy.

But busy is not the same as effective. In restricted industries, the margin for error is smaller than almost anywhere else. You cannot paper over organic gaps with paid ads, so blind spots become revenue you leave on the table every month.

What this is

An expert second opinion from someone who actually knows your industry.

This is not a tool-generated report, a technical crawl sorted by severity, or something handed to a junior account executive. It is a hands-on review of your organic strategy by Richard Goodwin, built from 15+ years in vape, cannabis, CBD and nicotine search.

Site structure and architecture

Whether your site is built to rank, support commercial pages, and make organic growth easier to compound.

On-page SEO and intent

Whether the right pages are targeting the right searches, with the right content depth and commercial framing.

Search Console reality check

What your performance data actually says, where momentum is leaking, and which assumptions need challenging.

Content strategy

The topics, clusters, formats, and internal links your brand needs to build authority in the right order.

E-E-A-T and trust signals

How well your site proves expertise, experience, authority, and trust in a category Google scrutinises heavily.

CRO and technical health

The conversion and technical issues quietly suppressing revenue from the traffic you already earn.

The deliverable

Clear findings, ranked by commercial impact.

Written audit report

A comprehensive written review of your organic strategy, with findings ranked by commercial impact rather than generic technical severity.

60-minute consultation

A live walkthrough of the findings, the reasoning behind them, and what your team should change first.

Opportunity map

The three or four strategic gaps most likely to move performance: quick wins, medium-term priorities, and bigger structural issues.

Why it is different

This is not an agency report.

Most SEO agencies operate on volume. More clients, more reports, more account managers. Your audit gets written by someone who has been in the industry for six months and has never had to grow a restricted-market property with paid channels blocked.

AtomizedSEO works differently. You work directly with Richard Goodwin: founder of AtomizedSEO and VapeBeat, which grew from zero to over one million monthly organic visitors without a single paid ad.

"When you buy this audit, you get 15+ years of restricted-market SEO judgement applied directly to your business."
Richard Goodwin
Richard Goodwin

Founder, AtomizedSEO and VapeBeat

Who it is for

For brands with a strategy in place, but unanswered questions.

You are a CMO, founder, Head of Marketing, or senior decision-maker in vape, cannabis, CBD, nicotine pouches, or a related restricted market.

You already have SEO activity in place, either internally or through an agency, but you are not fully confident the strategy is as sharp as it could be.

You want an independent expert view without agency politics, internal bias, or another recycled crawl report.

You want to know what is missing before committing to another year of the same organic plan.

This is not for brands looking for a cheap technical crawl or a list of keyword ideas. It is for businesses that want to understand their strategy at a level most agencies never reach.

The ROI

£495 to find out where your organic strategy is leaking value.

In most audits, we find between three and four significant strategic gaps. These can be quick technical fixes, structural content problems, weak trust signals, or intent clusters competitors are quietly owning.

That is not a guarantee of results. Every business is different. But if you are running a serious organic strategy and have not had an independent expert review it, the probability of missed opportunity is high.

3-4

strategic gaps found in most audits

2x-3x

organic revenue lifts we often see after key fixes

£495

fixed price to get the independent view

Why £495

Priced as an introduction, not as a measure of the work.

The Brand Audit usually takes four to eight hours of manual review. Nothing is automated. Nothing is templated.

The price is deliberate. It gives you a direct way to see how AtomizedSEO thinks before committing to anything longer-term: the depth of analysis, the commercial prioritisation, and the directness of the recommendations.

Some clients use it to sharpen their existing strategy. Others use it as the start of a longer conversation about fractional SEO leadership or content strategy. Either outcome is fine. The audit should pay for itself in clarity.

How it works

Simple process. Rigorous output.

Turnaround is 7-10 working days from access being granted.

01

Book and pay

Secure your audit slot. We only take a limited number each month so the work stays senior and hands-on.

02

Share access

You provide read-only Google Search Console access, your site URL, and any context about current priorities.

03

We audit

Richard reviews your organic strategy manually across content, structure, trust, technical health, and commercial opportunity.

04

Report and call

You receive the written report, then we walk through the findings together so the next moves are clear.

FAQ

Questions before you book.

Is this just a tool-generated SEO report? +

No. Tools help gather data, but the analysis is manual. Every Brand Audit is conducted by Richard Goodwin, founder of AtomizedSEO and VapeBeat.

What access do you need? +

Read-only Google Search Console access, your website URL, and any context you want to share about current priorities or concerns. We do not need CMS access or payment data.

How is this different from a standard SEO audit? +

Most SEO audits focus on technical issues. This looks at the strategy as a whole: site structure, content, intent, trust signals, technical health, conversion, and commercial opportunity.

What if we already have an agency? +

That is common. The audit gives you an independent view of whether the current strategy is as effective as it could be, and gives you sharper priorities to brief your agency or internal team.

What happens after the audit? +

There is no obligation to engage further. Some clients implement the findings with their existing team. Others use the audit as the first step toward a longer fractional engagement.

Limited slots each month

Ready to find out what your strategy is missing?

No fluff. No recycled playbooks. Just an honest expert review from someone who has spent 15 years building organic visibility in your industry.

Get your Brand Audit - £495